This week marks the 50th anniversary of one of the first true movie blockbusters, Jaws. Like a lot of would-be classics, it was plagued...

Just in time for Halloween...here are a few quick copywriting and content tips from the 'ghost with the most.'

"Did you hear about the advertiser that was promoting a glass company and left out gl? He was shattered, but the audience was in...

Close your eyes. Imagine Halloween. What do you see? A neighborhood draped in darkness and glowing lights? Jack-O-Lanterns scattered...

How many times have you seen a job description that goes about like this: Copywriter wanted! To write: blogs, brochures, Ebooks, case...