Updated: September 2024 When it comes to quotes, few can come close to the dark lord of the sith, not just in the quotes themselves but...

We all love good storytelling. It could be Mary Poppins, The Godfather, Shrek, The Firm, Alice in Wonderland, Frankenstein, The Hobbit or...

Finding the right copywriter or content person for your company is not an easy task. Or, so one may think. There is no shortage of...

Today's content world has exploded into something of a content cosmos...yet because there are so many resources available, and so many...

Many years ago, my father took me took me to Atlantic City. We traveled by bus, because he would not have to drive three hours each way....

Updated: April 2020 The online world is littered with content mistakes, even by the pros. However, just because top brands commit a faux...

There is a lot to copywriting. This is not content writing, which can be anything from blogs to press releases, PPT presentations,...

Keywords are important. We all know that. When it comes to the holidays, we all know that people search for that "something extra" to...

Imagine: it's a cold November morning, circa 1997. You just got up, put on your robe, slipped into your slippers, made yourself a nice,...

Once again, holiday season is upon us. We've already passed the first hurdle - Halloween - and brace ourselves for the heavier guns,...